Home
Higher Education
Professional
Open University Press
Schools
 The McGraw-Hill Companies
McGraw-Hill Education, EMEA
Search our catalogue
Advanced Search Options
Marketing app
Lecturer Copies
MH Community
GradeGuru - the study
 network
Lecturers
Create a Custom Book
Authors
Bookshops & Libraries
Sign up for e-Lerts - new
 book info & special offers
Careers
Higher Education Books
About McGraw-Hill Higher 
 Education
Rights & Permissions
International Websites
Marketing Textbooks by David Jobber
Principles & Practice of Marketing, 5/e  
Foundations of Marketing 4/e  

Principles & Practice of Marketing 6/e
David Jobber
ISBN: 9780077123307
December 2009

Foundations of Marketing 4/e
David Jobber & John Fahy
ISBN: 9780077137014
February 2012

Visit the Online Learning Centre for lecturer and student resources.
Visit the Online Learning Centre for lecturer and student resources.
Request a lecturer copy
Request a lecturer copy
Buy online Buy online
Visit the 5th edition's Online Learning Centre for lecturer and student resources. Visit the 3rd edition's Online Learning Centre for lecturer and student resources.
Lecturers - contact your local representative for passwords.
 
 
Home | Site Map | Customer Service | Text Only | Terms of Use | Privacy Notice