At McGraw-Hill Education we aim to offer you, the lecturer, a variety of content solutions to help you in your teaching and to help your students learn effectively. To that end we produce textbooks in a wide variety of fields. To support and enhance learning via these textbooks we have web-based and other technology based aids to learning. And now we have custom publishing solutions which can offer you the ideal combination of content - from us, and your own material - delivered to you in the way which suits you and your students the best.

The idea behind our custom publishing program is that via a database of 700,000 pages called Primis, www.mhhe.com/primis you can select just the material you want:

Specific chapters from

textbooks
professional books
case books - Harvard Articles, Insead, Ivey, Darden, Thunderbird and BusinessWeek

Various imprints

McGraw-Hill Education
Open University Press
Harvard Business School Press
and many more
US and European material

You also have the option to include material authored by yourself or your colleagues in the custom product - this does not necessarily have to be in English.

At McGraw-Hill Education our aim is to help you find the most suitable content for your needs and the most appropriate way to deliver the content to you and your students.

Throughout the whole process of developing and delivering a custom product your representative will be your contact person. They can help with:

selecting the content
the process of evaluating the content
the best options for the delivery of the materials and the timing
the ordering and shipping of the custom published product
making sure the students obtain the product successfully and understand how to use it

In short, everything from start to finish, to ensure that you and your students receive exactly the material needed in the most suitable way.

What can I choose from?

All McGraw-Hill textbooks published in the US and Europe in all fields - on the database Primis, are all pages from books published in the last 3 years, and selected titles from earlier
All Open University Press titles from the last 3 years
Business cases from Harvard, INSEAD, Darden, Thunderbird, Ivey
Professional business books

You can mix and match whatever you choose from all of the options above. If there is a McGraw-Hill title that you are considering that is not on Primis, it can be added, so please let us know.

How do I get started?
Please contact your McGraw-Hill representative. They will be happy to help you throughout the project.

How does the process of selecting material work?
Together with your representative you decide on the best way to proceed. This could be with you telling the rep exactly what you require, and them handling matters from then on, or working together on Primis to select the material on-line. Either way, the selected material will be sent to you to review before a final decision is made to adopt the item.

What delivery methods are available for the material I've selected?
Again, the best method of delivery can be decided on together with the rep. Options are as follows:

printed reader
printed reader shrink-wrapped with another textbook
CD shrink-wrapped with another textbook
Teacher's notes shrink-wrapped with textbook and/or printed reader
Pdf integrated in CMS
standalone CD

Depending on the selected method, the material will either be supplied via the usual bookstore, or direct to the department.

What does the selection and delivery process for custom publishing involve?
Please view this pdf file to see an outline of the process.

Can I add my own material to a McGraw-Hill custom published item?
Yes - please discuss with your rep what and where material should be added. Please note that your own material does not necessarily have to be in English.

How much will my selection cost?
Given the nature of custom publishing, every project is individually costed. Please let us know, and we will be happy to cost whatever you have in mind. Bear in mind too that there are a variety of options for delivery of the same material which may also vary the cost. We aim to get a quote to you within two working days.

How long will it all take?
Once the material has been selected and you are happy to adopt that material, and the means of delivery has been confirmed, then the following times apply:

printed reader - 2 months
material on CD - 2-4 weeks
pdf - 1 week

Am I obliged to use the material for more than one year/course?
Adopting a McGraw-Hill custom product for your course is the same as with any regular textbook adoption - there is no obligation to use it more than you feel is appropriate

What will my printed reader look like?
Essential like the textbook it was selected from, in two-colour. The cover can be made to specifically fit your course, with the relevant details included.

Who can I contact if I have questions?
Please contact your McGraw-Hill representative - they are your consultant throughout the whole process.