McGraw-Hill’s Practice Marketing is a 3D, online, multiplayer game that enables students to gain practical experience by applying the skills they learn in a highly interactive and engaging environment. Using the knowledge built on their course, students become the Marketing Manager for a company entering the backpack market. By making decisions and seeing the results, players get feedback on their actions and learn by doing. Practice Marketing is the first in this series of new digital products from McGraw-Hill – look out for more in other subject areas in the near future.
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